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Cover
Amateur management, debts and little-known brands...
Why the world’s best football has failed
to become a good business at home
BRAZIL GLOBALLY
In a book launched in the US,
specialists assess the possibility of
Brazil becoming a global power.
BRANDS
After the Havaianas flip-flops, another popular Brazilian product is conquering the world: cachaça and its offspring, caipirinha. A US citizen in love with Brazil is part of this story
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MORE ARTICLES
ANTENNA
Brazil shows its progress at the largest Universal Expo ever, in 2010, in Shanghai
TECHNOLOGY
An exporter for over 40 years, Dabi Atlante,
from Ribeirão Preto, has paved the way for the Brazilian dental equipment industry to get its teeth into the global market
A VIEW FROM CAPITOL HILL
Americans criticize subsidies and tariffs that hurt Brazilian ethanol producers.
SPECIAL
The Amazon brand sells, but who has the right to use the appeal of Brazil´s biodiversity?
INTERVIEW
Alessandro Teixeira, from ApexBrasil, expects
Brazilian investment abroad to triple in ten years.
ARTICLE
Just when Brazil is doing well, we can´t forget the reforms required to continue growing
CITIES
The lessons Rio de Janeiro can learn from Barcelona to host an unforgettable Olympics
HOW IT WORKS
The A-Z for renting commercial property in London
MARKET
Coffee farms from São Paulo to Minas Gerais produce special coffee beans for Nespresso.
EXPORTS
Large exporters are taking their own steps to address Brazil´s infrastructure bottlenecks.
GLOBE TROTTER
A magazin in Paris, a hotel in Berlin, a restaurant in London.
GLOBE TROTTER
Istanbul, between East and West.
In Transit
Rodrigo Cauduro´s guide to enjoying London pubs
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